What We Stand For

As much as we could talk about what we stand against (sexism, racism, ageism… the list could go on), our motto describes what we stand FOR.

And it’s pretty simple.

Live for the moment. Life will pass you by in an instant. Stop putting off your life because you’re waiting for a better time. This is it. Life is now. No regrets.

Laugh as often as you can; it really is the best medicine. Be goofy. Tell jokes. Don’t sweat the small stuff (and it’s all small stuff).

Love is the strongest emotion of all, much more powerful than hate or anger. Love your friends, love your family and, most of all, love yourself.

Ride your damn bike.

Our Leadership Team

Read a little bit more about the founders of CWRB.

Read Some Blogs

Grab a cuppa and check out some interviews, stories, news and tips for chicks who ride bikes

Shop CWRB Merch

Get a piece of CWRB merch… and prepared to be stopped on the road or trail and asked where you got it.